Don’t miss ICON Park®, a treasure trove of all-age adventures, food and entertainment.
Updated March 27, 2025
With attractions to amaze, dining to delight and shopping to stun, ICON Park® offers something unique for everyone. The open-air space is nestled within the heart of Orlando’s International Drive (I-Drive) Entertainment District, and it guarantees iconic experiences from sky-high thrills to deep sea adventures. Here are a few reasons you should add this all-ages paradise to your itinerary.
Discover: Things to Do on I-Drive
Orlando vacation planning made easy — and free. Make a complimentary appointment with Visit Orlando’s Vacation Planners at a time and date of your choosing for the latest insider advice, special offers and more ahead of your next visit.
The Orlando Eye by Merlin Entertainments
Find out why Orlando is nicknamed The City Beautiful with stunning 360-degree views from above — 400 feet above! Hop in one of 30 air-conditioned capsules, and The Orlando Eye will take you to unbelievably real heights. Time your visit right and you might even see a rocket launch from Kennedy Space Center or catch nightly fireworks from the surrounding theme parks. Plus, don’t miss spectacular nightly lightshows on The Orlando Eye itself, which has 64,000 color-changing LED lights to put a little sparkle into any celebration.
Discover: Orlando’s Tallest Attractions
Elevate your adventure even more by checking out ground-level offerings before you embark. Take a picture to capture the memory, buy some binoculars to zoom in on your favorite sights and grab a drink from The Sky Bar to take with you. Plus, don’t miss the goodies-filled gift shop afterward.
Blue Man Group
The global entertainment phenomenon Blue Man Group is making its long-awaited return to Orlando, with a brand-new, 500-seat theater set to open at ICON Park in 2025. The custom-built venue will accentuate Blue Man Group’s multisensory performances, including state-of-the-art acoustics, lighting and video capabilities to create a one-of-a-kind immersive experience.
More Amazing Attractions
Once you’ve flown on The Orlando Eye, discover a world of fun with more ICON Park all-age attractions. Save when you bundle additional attractions into your Orlando Eye admission ticket, or keep an eye out for a la carte attraction savings throughout this post.
Orlando StarFlyer
At a whopping 450 feet, the Orlando StarFlyer is the world’s tallest standalone swing ride, and an ideal attraction for both stunning sights and heart-pounding thrills. After you’re safely buckled into the double seat with a seatbelt, lap bar and harness, you’ll spin your way up and down the tower at speeds up to 45 mph.
Save on discount tickets: Orlando StarFlyer
SEA LIFE Orlando Aquarium
Dive in to an immersive aquatic experience at SEA LIFE Orlando Aquarium. View over 5,000 marine creatures up-close, touch a real sea star in the touch pool, and take a stroll through Florida’s only 360-degree ocean tunnel. Plus, don’t miss fun talks, interactive dive shows, special events, a children’s play area and more — all in one place.
Save on discount tickets: SEA LIFE Orlando Aquarium
Madame Tussauds Orlando
Hoping to snap a picture with your favorite celebrities, characters and historical figures? Madame Tussauds Orlando is the only place to rock out with Elvis, sit down with Oprah, lift a helicopter with Superman, party with Bad Bunny and more. Filled with strikingly realistic wax figures of famous icons, our edition of this world-famous attraction allows you to get up close and personal with your favorite celebrities.
Save on discount tickets: Madame Tussauds Orlando
All figures are posed for selfies, and photography is always encouraged, so make sure you snap some pictures. Plus, take home a customized souvenir: a wax mold of your own hand!
Museum of Illusions
Museum of Illusions will bend your mind and spark your imagination with more than 50 interactive illusions based on math, science and psychology. Uncover new and unique experiences in each room, featuring next-level photo-ops and mind-boggling optical illusions that you won’t believe, even after you see them.
Save on discount tickets: Museum of Illusions Orlando
Max Action Arena
Immerse yourself in entertainment at Max Action Arena, an extreme gaming destination for adults. Boasting 8,000 square feet of experiences, this space will have you throwing axes, battling virtual zombies and puzzling your way out of escape rooms. Try the Max Action Tour, which includes access to four extreme experiences, for maximum thrills.
Discover: Immersive Attractions
Carousel on the Promenade & Pearl Express Train
Modeled after the finest antique carousels, the 36-foot Carousel on the Promenade is a stunning sight to behold. It features 30 detailed, handcrafted animals like horses, zebras, rabbits and more, along with two accessible chariot benches.
Discover: Orlando With Kids
Or, give your feet a break aboard the Pearl Express Train for a tot-sized tour of ICON Park, discovering new experiences along the way.
In the Game ICON Park
Challenge your skills at In The Game, a nostalgic arcade experience combined with the latest game technology. Venture into the world of virtual reality, where you can take on everything from zombies to a mad scientist’s robots. Or try out the 7D motion theater: after taking a seat and strapping on your special glasses, you won’t just see and hear your enemies but feel them as well thanks to motion and wind effects. This family-friendly experience guarantees exciting competition, enticing prizes and unforgettable memories.
Discover: Virtual Reality Attractions
Exquisite Dining & Entertainment
Treat your tastebuds to Helena Modern Riviera for authentic Mediterranean food, Yard House for over 100 made-from-scratch favorites and over 130 draft beers on tap, or Gordon Ramsay Fish & Chips for the celebrity chef’s twist on classic British cuisine. Satisfy your sweet tooth at Sugar Factory, smash a dessert-filled chocolate piñata at Uncle Julio’s Restaurant, and get some grub and live music at Tin Roof or the Blake-Shelton inspired Ole Red. At ICON Park, you’ll never be hungry — or bored.
Discover: Orlando Food & Dining
For something quick and casual, check out the bar and various restaurants nestled within The Wheelhouse. Or make some pit stops at The Winery & Tasting Room by Brewlando and outdoor kiosks for on-the-go bites and drinks as you explore.
Spectacular Shopping
As you wander through the amazing sights and activities of ICON Park, make sure you grab some goodies to remember your trip. Pop into places like Wheelhouse Gift Shop or ICON Park Gifts for all-things-Orlando, whether it’s beloved character plushies, mugs, apparel or anything in between. Choose from over 300 varieties of confections at Sugar Factory’s onsite candy store, design your own souvenir at Build-A-Bear Workshop, and relax with a blast of 90% pure oxygen at Breathe Modern Wellness Bar.
Discover: Orlando Shopping
Also, don’t miss shopping opportunities at the locally owned kiosks along ICON Park’s shaded brick streets, selling everything from Croc charms to caricatures. There’s even a kiosk with live exotic birds! True Colors will ruffle your feathers with Macaws, Cockatoos and more — any of which will perch on your arm for a photo.
“The birds are really cool,” said Sharyha, a visitor from Michigan, after snapping a picture with one. What better souvenir than captured moments in Orlando?
Free Parking, Admission & Entertainment
Access to the ICON Park complex and all the excitement within has one major perk: it’s always free! There are even four floors of free parking available in the on-site parking garage. If you’re looking to ball on a budget, ICON Park is the perfect place to sit back and take in the stunning sights and activities of Orlando, without spending a dime.
Stay Connected to Orlando
You never know what we will dream up next. Connect with Visit Orlando’s Vacation Planning Services for free, personalized assistance, and follow us on Facebook, X, Instagram, TikTok, Pinterest, Threads and YouTube for valuable offers, exclusive tips, fresh attractions and the latest events. You can also subscribe to our eNewsletter for more information from Orlando: Theme Park Capital of the World.
Have feedback about this blog? Let us know.
