Visit Orlando Updates: November 2

CORPORATE
i4 Business: Aguel Is Tourism Leader of Year
George Aguel, president & CEO of Visit Orlando, has been named Tourism Leader of the Year by i4 Business magazine. He joins seven other individuals "whose business success, community engagement and innovation have helped move the region forward." An awards ceremony is scheduled for Dec. 5 at the Country Club of Orlando. Read More

PUBLICITY
Orlando a Top Long-Haul Destination for Value
With information supplied by Visit Orlando's publicity team, this year's UK Post Office travel survey named Orlando the top U.S. long-haul destination for value and No. 7 in the world. The results have generated widespread coverage, with stories appearing in major outlets such as the Daily Telegraph, Daily Mail, Country Living and Red.

PUBLICITY
The Planet's ‘Greatest Holiday Destination'
Following a destination orientation, Visit Orlando's publicity team worked with a writer from the Irish News (1.2 million viewers) on a story titled "The only drawback with a holiday in Orlando is that you'll never top it." Citing activities for all ages, nonstop thrills and easy access via direct flight service, the writer deemed Orlando the "greatest holiday destination on the planet."

MARKETING
‘Kids Fly Free' Promo to Drive Canadian Travel
Visit Orlando partnered with Air Canada Vacations to offer a special "Kids Fly Free" deal for trips booked between Oct. 22 and Nov. 18. The digital, social and out-of-home efforts will generate nearly 4.7 million impressions in our No. 1 international market.

PUBLICITY
‘Cool Mom' Spotlights Orlando for Adults
Visit Orlando's publicity team recently secured an article in the online magazine Cool Mom Picks. "6 fantastically fun things to do in Orlando without kids. Hey, it's your vacation too!" comes as a result of a May 2018 destination orientation and covers a variety of Orlando venues that are perfect for an adults-only getaway.

TRAVEL INDUSTRY
Educating Travel Agents in Key Canadian Markets
Visit Orlando partnered with nine member companies Oct. 15-19 to reach more than 350 travel agents during a Canadian sales mission to St. John's, Montreal and Toronto. The team hosted a tradeshow and training seminar that highlighted the destination and provided comprehensive tools to effectively sell Orlando. The team also conducted sales calls to key tour operators while in Canada.

M&C
Selling Orlando at IMEX,Industry's Largest Show
In conjunction with members, Visit Orlando participated in IMEX -- the largest industry tradeshow in North America -- Oct. 16-18. The three-day, high-energy event offered networking opportunities with key decision-makers, senior buyers and third-party planners from across the U.S. and around the world.

PUBLICITY
Major Brazilian Outlet Showcases Orlando
Just in time for a key booking period, Visit Orlando's publicity team secured 13 pages of coverage about the destination in Viajar Pelo Mundo, one of Brazil's leading consumer travel magazines. Featuring everything from attractions and outdoor adventures, to sports, dining and culture, the article received exceptional feedback from consumers expressing excitement about the other side of Orlando.

 

Related Categories: Visit Orlando Activities

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