Toni Caracciolo

Toni Caracciolo headshot 2022

Vice President of Global Marketing

Toni Caracciolo is the vice president of marketing at Visit Orlando, where she creates and develops fully integrated global consumer marketing programs. She oversees the consumer and convention marketing departments, as well as the marketing efforts for the travel industry sales team. In addition, she guides the theme park and attraction ticket sales program. 

Prior to joining Visit Orlando in August 2016, Caracciolo spent 16 years at SeaWorld Orlando, starting in public relations and working her way to vice president of marketing and sales. In between, she also served as director of event services; brand manager for Sea World Parks in Orlando, San Diego and San Antonio; senior director of marketing at Discovery Cove and Aquatica; and vice president of global brand management for Sea World Parks & Entertainment.  

Caracciolo serves on the chairman’s council of the Ronald McDonald House Charities of Central Florida and the board of directors for Harbor House of Central Florida. She holds a Journalism degree and an Executive MBA from the University of Central Florida.